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Eloqua API - Which one do I use?

Have you been looking into building an application that uses the Eloqua API? If so, have you ever asked yourself: I was told that Eloqua has several different APIs, which one do I use? or Which WSDL do...

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How to design mobile layouts emails using template editor on E10?

Is it possible to design mobile layouts emails [responsive emails] using email template editor on Eloqua 10?

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I wonder how you deal with Score Decay: What is the average time frame and...

Hello everyone, I wonder how you deal with Score Decay. Score Decay refer to the situation when your lead hasn’t been active within a certain time frame (Let's assume 3weeks) and you deduct from their...

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Using a tag manager with the Elq. tracking script.

Has anyone had any luck using a tag managment tool to package the eloqua tracking scripts. We are using Google Tag Manager and not having any luck registering click-throughs on our emails.Let me know...

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Lead Scoring

How many criteria do you use for lead scoring profile fit?    

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How to call web services of other apps from E9?

We have a requirement of looking up the Account ID from a master data management application (not SFDC). The purpose of doing so is to find out the Account associated with a prospect on the basis of...

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Friday Fun: What are your TOP TUNES?

TGIF people! I am SO glad it's Friday and have been looking forward to some Friday fun on Topliners - but it's MIA so far today - so I'm stepping up to get it started. I thought long and hard for 5...

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What does your lead scoring strategy look like?

Looking for insights on lead scoring, how often are others updating and or auditing their models, how effective is having multiple models, do simple scoring models outperform more complex ones?    

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Account Based Marketing - Who is doing it?

The concept and strategy of Account Based Marketing is highly talked about in many industry conferences and very well received.  A mind blowing seesion at EE13  from SiriusDecisions by Megan Heuer....

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Does dynamic content not work when testing emails?

I have set up an email with dynamic content based the contents of a data card. When I first tested the email, I received the default content -- which was to expected as I didn't have a data card in...

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Dieting Weaknesses

I don't know about where you live, but it's already tank top weather here in Austin. That means that bathing suit weather is right around the corner, which means plenty of folks will be ramping up...

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What is your reason for visiting Code It today?

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What Training for my First 5K Taught Me about Planning for Success

Tomorrow is it. The day I've been training for since I made a New Year's Resolution that I will finally keep. Tomorrow, I run my first 5K. Now for many people this does not sound like a hard challenge,...

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Marketing/Social/SEO/Best Practice Conference suggestions???

Since I have to wait over a year for next Eloqua Experience, what conference should I attend this year in it's place? Any ideas? Has anyone attend the SiruisDecisions conference?

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Which Superhero are you?

Ok, so I can't wait until friday_fun this week and I feel compelled to post something interesting. Not that the chats about API's, PostgreSQL, dangling participles and all aren't interesting in their...

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GUID as a field merge?

We're creating a live product demo that uses a personalized URL. My developers want something obfuscated, and we identified the Eloqua GUID as an option, since all of the leads will be going through an...

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Booking Flights? Here are some Quick Tips.

Searching: www.hipmunk.com to see the timing and pricing across different airlines.Booking: www.expedia.com for cheapest fare. General guidance: Pricing is cheapest on Tuesdays and Wednesday. Even if...

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Announcement! The Modern Marketing Experience

This is the announcement you have all been waiting for! Our annual conference, formerly known as Eloqua Experience, is back and better than ever! Now called Modern Marketing Experience, we're headed to...

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ords have the power to both destroy a

Ancient wisdom tells us that words are powerful, holding the power of life and death. In modern American culture we use the most horrid words in jest. It's common to hear someone say, "That dessert was...

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If you could add one feature to Eloqua what would it be?

What is one feature/function that you would add to Eloqua? How would it help you reach your goals?

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